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founder's Story

In 2018, when I was at a mental low and struggling to find passion and purpose in my surfing career, my dad encouraged me to ground myself in giving back to renew my spark and motivation. Thus, Moore Aloha was born. It all started with a simple question: How can I use my experiences and platform to share “moore love” and be a positive force of change for others?

The unconditional kindness, generosity and love I’ve been shown throughout my journey has shaped my values and approach to life. No matter what I do or where I go, I always return to my three core pillars to guide me. 1) Be fearless. 2) Live authentically. 3) Lead with love. Moore Aloha is built upon this same foundation.

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” -Maya Angelou

Through the Moore Aloha Charitable Foundation, I hope to perpetuate the Aloha kind of love, spark joy and inspire the dreamers to become believers. Anything is possible with passion, purpose, and the courage to try.



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